Why? Tim is a self-made entrepreneur with a pretty cool backstory. He interviews successful people from all fields and finds out what habits + ideals make them who they are. So much to learn and be influenced by. Listen to the stories of others to be inspired and entertained.
Start with one of these episodes:
How to Design a Life with Debbie Millman
How to Have, Do and Be All You Want with Terry Crews
Catherine Hoke - The Master of Second Chances
Oprah Super Soul Sunday
Why? You can't take care of your business + clients if you're not taking care of yourself. Keep learning and growing as a human, it'll translate into your success as an entrepreneur. Oprah as been a guiding light for many trying to "live their best life" and now she involves guests that bring it to a whole new level.
Start with one of these episodes:
Cheryl Strayed: Brave Enough
Dr. Maya Angelou, Part 1: 9 Words that Changed her Life
Reese Witherspoon and Mindy Kaling: Brave New Worlds
Online Marketing Made Easy with Amy Porterfield
Why? Amy offers some of the best "social" marketing advice. Facebook ads, Facebook groups, online videos and collaborations are all up her alley. She's built quite the empire through free resources, online education and online memberships with her audience. Amy is also open and honest about her behind-the-scenes which I've found valuable and refreshing!
Start with one of these episodes:
#180: 7 Ways I've Collaborated with Friends & Influencers to Increase Profits
#192: Are you Embracing the "Visionary Role" in your Business?
#197: How to 10x your Results in 2018 (and Beyond) with 3 Dead Simple Strategies with Marie Forleo
Bright Planning (disclaimer: Chelsea Lane Photography + Bright Planning regularly work together)
Why? Catherine is a local marketing expert who doles out practical advice via her podcast, newsletter and social media. Her audience is made up of small/medium size businesses and I appreciate this because we operate differently than the biggies. Her advice is tailored, well thought out and actionable.
Start with one of these episodes:
Episode #53: How to Market your Small Business for $100 per Month
Episode #59: 10 Marketing Tactics you can do in Less than an Hour
Episode #71 4 Questions you have to Answer to be Successful
And lastly, an honorable mention: Skimm'd From The Couch by The Skimm creators (my favorite morning email news dose). I'm new to this podcast but can already tell it's going to be one of my faves for hearing the stories, experiences and inspiration of badass female creators!
Happy listening friends!
I've gathered up favorite resources that many couples could benefit from when planning a small wedding or elopement!
The internet is, um, big. So rallying resources in one helpful spot saves time!
Visit any of these websites that speak to you for inspiration, tips and insight - don't forget to follow them on social media too for even more goodness.
The larger names like Brides.com, The Knot, Style Me Pretty, 100 Layer Cake, Green Wedding Shoes (I could keep listing but I'll spare you) are easy to find and also have great resources. Don't discount them, give them a visit too! I just gathered the little guys that may not hit your radar.
BEST OVERALL RESOURCE
A Practical Wedding - Website and blog for the laid-back couple. Real advice that's helpful for those of us thinking we don't need to spend $15k on a wedding. The advice & etiquette section is my favorite but the whole site is helpful.
MOST BEAUTIFUL INSPIRATION
The Bridal Theory has been a longtime favorite of mine simply because their style is deep, romantic perfection! For major eye candy, follow them on Instagram for 'real wedding' dreaminess to motivate your own style.
BEST LBGTQ + FEMINIST RESOURCE
Catalyst Wedding Co. - I love this site because it shows the couples that aren't shown enough. Catalyst shines a light where we've needed a light to shine for so long! They have great articles, advice and inspo for everyone.
BEST ETHICAL RESOURCE
Black Sheep Bride - This team collects vendors and products best for those who care deeply about the source. They support companies that give back, have a smaller footprint and have a social conscious mission.
Modern Love for sweet stories from all walks of love life. This podcast is a quick listen - perfect for the car ride or while eating breakfast.
Where Should We Begin? with Esther Perel for advice on hard topics from the ultimate pro. Esther's interviews on other's podcasts were popular enough to encourage her to launch her own. Where Should We Begin? is new so its a great time to catch up and stay subscribed for future shows.
When you scroll through Instagram checking out the cozy photos of a trendy home with a cute girl lounging on her sofa with coffee on the Anthropologie feed, you think "that's what I want!" I love these lifestyle images, they give such warmth to brands that traditional product photography cannot.
So what does it take to create a seemingly simple photo to promote their new couch + robe + mug + candle?
Many many people came together to craft these photos shoots. I've been on these sets and seen the amount of people, time, planning and money that goes into a photo shoot for 1 blog post. One blog post! That's it!
An example of a shoot for a larger company:
1 creative director
1 person handling manual labor (that cute couch? may have been moved 3 times for the photo)
1 studio setting or a real home that's been scouted + pre-styled
20 hours of prep time
8 hour photo session
Plenty of post processing time to edit images (I don't know the exact amount of hours for this specific shoot)
Result: 5-7 final images for the client
So when you're a small business owner and you're working with a one-woman-team photographer, how can you bridge the gap to get the results you want without all of those resources and that big ol' budget?
I've got some ideas.
1. Know where you stand. - Are you in the beginning stages and need help developing your brand? Do you need guidance with this or just some time to gather your thoughts? Let your photographer know this when you inquire about their services.
2. Maybe you have the basics of your brand in mind (the mood + feel). - Now you're ready to gather inspo pics and make sense of it all. Please don't expect your photographer to recreate other's work but sharing inspo pics is very helpful! Visual aids help when words aren't cutting it, Pinterest is great for organizing this on "secret boards".
3. And perhaps you know exactly what you want and you have a very strong vision. - My advice here is to meet with potential photographers to discuss and see if you're a good fit based on their input. My other advice for this is to still be flexible, you're hiring another creative to bring your vision to life and they will breathe in new air to a project, let them!
Bonus: Always know your budget. Know what range you're comfortable with and don't be afraid to tell your photographer! They are likely just as excited to work with you and may be willing to negotiate.
Next, what are the expectations of the shoot?
Visit this post for what factors may or may not be needed for your shoot, very helpful for preparation!
Now that you've read that past post, here are a few tips to make the most of a smaller budget:
-Model for yourself! You're likely the face of your business so hopping in front of the camera saves you money + time and gives you a chance to connect with your audience! Photos of you do SO well on social sites.
-If you're struggling to find a good location, chat with your photographer for their recommendations. Your own home may work just fine which saves on a rental fee.
-Find a photographer who is comfortable styling products if that's necessary for the subject. Their rate may be a little higher than others but you saved money on not hiring a stylist without putting that job on yourself.
-Go with the flow of natural light. If you work with a photographer who shoots natural light, you are somewhat at mercy to the weather gods. A good photographer anticipates and prepares for that with equipment (including artificial light just in case!) and approach. Trust your photographer to guide that process and make lighting recommendations.
-When tallying up the number of products you want photographed, narrow it down. If you ask a photographer for 20 styled shots, they'll need to charge for the time it'll take to make that happen. Choose wisely!
-And, lastly, communicate! When planning a photo shoot, respond to questions from your photographer in a timely manner so they have time to prepare. If they're to set up a shoot, help book models, buy props, prepare backdrops and be ready creatively - help 'em out and give them the appropriate time to do the work.
I hope this helped as you consider professional photography that's still within your budget. You're always welcome to email me with questions about your situation!
We've got cover songs, original songs and entire albums to suggest for this Valentine's Day. And no genre is off limits but these tunes all blend well together.
Open up Spotify, press shuffle and enjoy!
Adele's cover of Make You Feel My Love (a Bob Dylan song)
Ala.ni - Ol Fashioned Kiss
Alina Baraz - just about any song on the Urban Flora EP but 4 are on this list!
Anthony Hamilton - Can't Let Go
Carla Bruni + Willie Nelson singing his song Crazy
Elle King - Wild Love
Janelle Monae + Miguel - Primetime
John Mayer's cover of Beyonce's XO
Justin Timberlake + Alicia Keys - Morning Light
Léon - Think About You
Muddy Waters - Sugar Sweet
Raphael Saadiq - 100 Yard Dash
The Roots + Erykah Badu - You Got Me
Son Little - Lay Down
702 - I Still Love You (an old school RnB jam from Pharrell's world)
Listen on Spotify now - Happy Valentine's Day!
How long does a small shoot last?
To be honest, I struggle creating packages that will fit all small business needs. You are each so unique!
Let's break down what elements of a shoot that determine the time needed then get into package options.
-number of models
-model experience / efficiency
-number of outfit changes
-hair & makeup needs
-change of location + driving time
-the public (waiting on passersby or a truck to move along)
-availability of the location (public spaces may have limited hours)
I shoot mostly natural light so time of day and weather conditions are an important part of my approach. When shooting outdoors, I'll always push for early mornings or later evening just before sunset and those hours are fleeting in the mountains!
Products // Styling
-number of products you need photographed
-number of ways you need the product photographed
-styling props to set the scene (the amount of props we're working with + the time to style them)
I rarely have small business clients ask about the amount of images they'll receive because they're not shopping for bulk.
A good reason for that? Your products and services will continue to evolve, so your photography needs will too. It's not necessary to have 10 photos of 1 product from slightly different angles. It's better to have less images, each of stellar quality.
Narrowing down your needs for the photo shoot greatly helps your photographer provide an accurate time frame + quote for the session. Not everyone knows the answers to these questions from the start but that's what I'm here for! I'm happy to help brainstorm the session visually and logistically.
I offer a standard small business session that often suits most client needs but I'm also happy to modify it. I work with small businesses because I enjoy being flexible and working together for the best results.
Looking for ongoing photos that evolve with you and your goals? I offer monthly and seasonal packages as well as my standard small business session!
Downtown Asheville has plenty of beautiful hotels and lofts (both pictured above) to create the perfect getting ready space on your wedding day. You'll want plenty of room for vendors, family and friends to stop in. Maybe this is the only part of the day you'll be downtown or maybe you'd like to hold the ceremony and reception in this area too...
Favorite downtown wedding venues:
Asheville Area Arts Council - minimal + artistic
The Asheville Masonic Temple - historic + cozy
Catawba Brewing - beer city + industrial chic (photos just below)
Altamonte Theatre - charming yet dramatic
The Orange Peel - laid-back + fun
Looking for a little bit of urban + nature for your wedding space?
Smokey Park Supper Club's Boat House sits right on the French Broad River and the location is in our River Arts District. The venue is a great mix for an outdoor venue.
Keep in mind that you can get ready in one place then carpool, rent a bus or drive up to the mountains for your ceremony.
You could also meet everyone in a beautiful outdoor spot for the ceremony then host a private dinner reception afterwards downtown! Check out my favorite restaurants with private dining spaces in this post.
Cheers to doing it your way!
Black and white images have a special place in your wedding collection. They're all the cliche terms: classic, timeless...
They evoke emotion + drama.
I scrolled through and picked out my favorite black & white images from my weddings this year. Memory lane is a beautiful thing.
Each wedding is unique in location, style, lighting and mood. I run with the vibe of the day when editing, including with the black & whites.
Cheers to the new year!